The Best Artificial Intelligence Tools for Marketing

Being a marketing professional means dealing with a wide range of demands, deadlines, goals and analyses on a daily basis. All this without losing creativity. Therefore, it is not uncommon for the workload to become unmanageable, leaving many marketers so busy that they do not have time even for the most important task: exploring their creativity. It’s to help this chaotic scenario that we’re going to share the 7 best artificial intelligence tools for marketing

If there’s one thing technology can really help marketers with, it’s their productivity. Knowing how to use the tools available for work optimisation takes any marketing function to another level, improving results and scaling production. Moreover, these skills are being and will be increasingly demanded by the labour market and large companies.

Here are some of the best AI-based technologies for marketers:

1. Jasper: 

Jasper is a powerful tool that can help you write a variety of creative text formats, including email, letters, blog posts, scripts, musical pieces, e-books, etc. It really deserves its place among the best artificial intelligence tools for marketing. Jasper’s advantages:

• It’s easy to use. Just provide the instructions and Jasper will write the content for you.
• It’s accurate. Jasper can generate high-quality text that is free of grammatical and spelling errors.
• It’s fast. Jasper can generate text in seconds.
• It’s affordable. Jasper offers a variety of pricing plans to suit your needs.

Jasper’s starting price is $29 per month for the Starter plan. The Pro plan costs $49 per month and the Boss plan costs $99 per month. All plans include 50 credits per month. Each credit can be used to generate 100 words of text. You can purchase additional credits if you need more text.

Here are some examples of what Jasper can do:

• Write emails, letters and other types of correspondence.
• Create blog posts, articles and other types of text content.
• Generate scripts, musical pieces and other types of creative text.
• Translate languages.
  

Write different types of creative content such as poems, codes, scripts, musical pieces, email, letters, etc.

2. Super Plural AI: 

Super Plural AI works with an automated Digital Marketing Agency via Artificial Intelligence. It is a complete platform, from Social Media to Web Development, that helps marketers serve their clients, and is also great for freelancers and small businesses. This tool utilises the most powerful natural language processing model technology in existence to generate text with human-like accuracy and fluency. It offers a variety of creation features, divided into each area of a marketing agency:

• Copywriting (textual production):
  
  • Summarising
  • Quote generator
  • Explain as if I were 5 years old
  • Song lyrics
  • Joke generator
  • Text generator/writer
  • Keyword generator
  • Grammar checker
  • Emoji text
  • Blog article idea
  • Blog article introduction
  • Blog article idea and outline
  • Blog article section
  • Blog article
  • Comments
  • Translate
• SEO:
  
  • Website title
  • SEO title
  • Welcome email
  • SEO description
  • Publicity email
  • SEO keywords
• Ads
  
  • Facebook Ads
  • Ad title
  • Google Ads
  • Ad description
  • LinkedIn Ads
• Social Media:
  
  • Social media bio
  • Social media hashtags
  • Video idea
  • Video title
  • Video description
  • Tweet generator
  • Instagram caption
  • LinkedIn post
  • Twitter topic generator
  • Pinterest caption
  • TikTok video caption
  • TikTok video idea
• Web development:
  
  • PHP snippet
  • SQL query
  • JS snippet
  • HTML snippet
  • CSS snippet
  • WordPress Plugin
  • Python snippet

Super Plural AI offers a free plan that allows you to test the product before you buy and their paid plan is one of the cheapest, only 15€ per month. 

Here are some of the advantages of Super Plural AI:

• It offers the main commands for those working in content marketing and paid media, without having to write prompts.
• It’s a comprehensive tool that can help you create, review and translate your content marketing campaigns.
• Easy to use, even for those with no content marketing experience.
• Regularly updated with new features and improvements.
• Offers an advanced wizard that provides great insights through a Chat.

3. Surfer SEO: 

This is an SEO tool that helps marketers improve the performance of their websites in search results. It offers a range of features including:

• Keyword research: Surfer SEO can help you find the right keywords to target and assess the difficulty of ranking for each keyword.
• Site audit: Surfer SEO can help you identify areas of improvement on your website, such as keyword density, link structure, and site speed.
• Content generator: Surfer SEO can help you create SEO-optimised content that is more likely to rank well in search results.

Surfer SEO offers three different plans, with prices starting at $39 per month. The basic plan includes all keyword research and site audit features. The professional plan adds features like the content generator and rank tracking. The enterprise plan adds additional features such as project management and collaboration.

Here are some of the advantages of Surfer SEO:

• It’s easy to use, even for those with no SEO experience.
• It offers a variety of features that can help you improve your website’s performance in search results.
• It is regularly updated with new features and improvements.
• It offers a free plan that allows you to test the product before you buy.

4. Ocoya: 

With this tool you can easily create, schedule and manage your social media posts in one place. It makes it easy to create high-quality social media posts that connect with your audience. You can use Ocoya to create text posts, images, videos and more. You can also schedule posts to be published on different social media platforms such as Facebook, Twitter, Instagram and LinkedIn.

See more features:

• Generate content ideas and optimise your posts. You can use these ideas to create posts that are relevant to your audience and more likely to be shared. 
• Optimise your posts for SEO. This means that your posts are more likely to appear in search results, which can help you attract more traffic to your website.
• Monitor the performance of your social media posts and make adjustments as needed. You can see how many people saw your posts, how many people interacted with them, and how many people were directed to your website.

Ocoya’s starting price is $19 per month. You can get a discount if you subscribe for a year.

5. Grammarly: 

Grammarly is one of the best artificial intelligence tools for marketing. It’s a grammar and style checker that helps you write better. It can identify grammar, spelling and style errors, and can provide suggestions to make your text clearer and more concise. Grammarly is available for a variety of platforms, including Microsoft Office, Google Docs and Gmail.

Here are some of the advantages of Grammarly:

• It’s accurate. Grammarly is trained on a huge dataset of text and code, which allows it to identify errors that other grammar checkers may miss.
• It’s comprehensive. Grammarly can identify a wide range of errors, including grammatical, spelling and style errors.
• It’s easy to use. Grammarly is an easy-to-use tool that can be integrated with a variety of platforms.
• It’s affordable. Grammarly offers a variety of pricing plans, so you can find one that meets your needs.

Grammarly’s starting price is $12.00 per month. You can get a discount if you subscribe for a year.

6. Pictory AI: 

This interface is simple and intuitive, which makes it easy to create high-quality videos, even for people who are not professional designers. Here’s what you can do with Pictory AI:

• A wide range of features, including templates, models, images, videos and music, so you can create videos that are unique and eye-catching.
• Video creation in minutes, making it ideal for anyone who needs to create videos quickly.

Pictory AI’s starting price is $29 per month. You can get a discount if you subscribe for a year.

7. Adzooma: 

This is a PPC campaign automation tool that helps marketers save time and money. It offers a variety of features including:

• Bid optimisation: Adzooma can help you find the optimal bids for your keywords so you can get the maximum return on investment (ROI).
• Budget management: Adzooma can help you manage your PPC budget, so you don’t spend more than you can afford.
• Reporting: Adzooma provides detailed reports on the performance of your PPC campaigns, so you can track your progress and make adjustments as needed.

Adzooma offers a free plan with a good range of features, while its paid plan costs £69 per month.

Here are some of the advantages of Adzooma:

• It’s easy to use. Adzooma’s interface is simple and intuitive, which makes it easy to use, even for people who aren’t PPC experts.
• It’s comprehensive. Adzooma offers a wide range of features to help you optimise your PPC campaigns.
• It’s regularly updated. Adzooma is regularly updated with new features and improvements.

In short, whatever your marketing needs, there are Artificial Intelligence tools that can help you optimise your work and improve your business performance. AI solutions prove to be incredibly useful in tackling the constant challenges of marketing. So, when considering the options to give your business or career a boost, it is definitely worth exploring the adoption of AI-powered marketing tools.