GEO: SEO for a world where nobody clicks a link anymore
GEO is the new SEO: how brands show up in ChatGPT, Perplexity and AI Overviews answers without relying on clicks. Learn it before it becomes commodity.
Meta wants to become a competitor to AWS. This says more about the AI market than about Meta
Meta is considering entering the cloud infrastructure business, taking on AWS and Google Cloud. What this infrastructure race teaches about real digital transformation.
Claude Fable 5: global returns, geopolitical tensions, and what changes for companies that use AI
The suspension lasted less than three weeks, but it exposed the regulatory fragilities surrounding large language models, and the implications are direct for anyone using AI in business operations.
Web Summit Rio 2026: the definitive guide for the four days
This guide was written by people who have covered Web Summit since 2021, present at every Lisbon edition since then. We’ve built experience within the event, talking with founders, investors, and global leaders on stage and in the hallways. In...
Meta Business Agent: what the global launch means for customer service operations and the future of the conversational stack
Last Wednesday (June 3), Meta announced in London, during Conversations 2026, the global rollout of the Meta Business Agent: a native AI agent that operates inside WhatsApp, Messenger, and Instagram to automate customer service, lead qualification, and sales closing. The...
The 3 most valuable assets of 2026
For decades, human capital has been measured in relatively simple ways. Academic training, professional experience, observable productivity. Resumes, job titles, salaries. But this logic is quickly becoming obsolete. In 2026, what truly starts to differentiate people, companies, and even countries...
Historic Mercosul-EU agreement approved: What business opportunities will emerge in Brazil?
After more than two decades of negotiations, diplomatic back-and-forth, and internal resistance, the Mercosul-EU free trade agreement was finally approved in January 2026. The pact, which brings together two of the largest economic blocs on the planet, promises to reshape...
Which Sectors Are Growing the Most Amid Global Crises?
January 2026 began with the eyes of the world focused on conflicts of increasing scale, unstable logistics chains, and a series of changes in the global energy balance. In contexts like this, attention turns not only to the problems, but...